Thorpe Park ‘I’m a Celeb’

Thorpe Park were launching a brand new bug filled experience and needed to tell the country about it. Unfortunately we didn’t get a trip over to Australia, but we did get an afternoon with the nation’s favourite Geordies. The first challenge was making an ITV studio look like the outback, the second was shooting the ride experience before it was built. Then the easier job of stitching it all together for a social tease campaign across Facebook and Youtube pre roll.