A creative AI studio powered by experience and experimentation

Skin Rocks by Caroline Hirons

Duetto ITB Berlin / Gasp Agency

SEEDANCE •

MIDJOURNEY •

NANO BANANA PRO •

HIGGSFIELD •

KLING •

SORA •

FIREFLY •

VEO •

MAGNIFIC •

SEEDANCE • MIDJOURNEY • NANO BANANA PRO • HIGGSFIELD • KLING • SORA • FIREFLY • VEO • MAGNIFIC •

AI by Adam Richardson

PLAIGROUND is an independent creative AI studio.

For the most part, it’s me, an art director with 20 years of experience turning ideas into campaigns, visuals and stories. Now I combine that experience with generative AI to explore new creative possibilities and produce everything from pitch visuals and treatments to storyboards, AI photography, social content and full-scale campaigns.

You’ll work directly with me from first thought to final frame. And when a project needs a little more firepower, I can bring in a trusted network of writers, designers, animators and other creative specialists.

It’s a flexible way of working that keeps things collaborative and nicely uncomplicated. Giving us the freedom to try things that haven’t been tried. Push the boundaries. And see where it takes us.

Westland Resolva / Driven

Westland Resolva World Cup / Driven

Warwick Acoustics / Wreel

Knowing the teach is only part of it.

AI can make almost anything. Knowing what to make, and how to make it feel right, is where experience comes in.

Every project is shaped by 20 years of art direction, from the initial idea and visual language to the composition, casting, styling, lighting and final finish. The work isn’t simply generated. It’s considered, crafted and refined through hundreds of small creative decisions.

Why PLaiGROUND?

20 years of art direction experience

Direct access to the person doing the work

Flexible creative support when projects scale

Experience working with multinational brands and agencies

Still imagery, animation and full campaign development

Got an AI project you’d like to discuss?

adamrichardsoncreative@gmail.com